Los Angeles is about more than just tacos and vocal fry — Los Angeles is different. When the Trump administration issued the travel ban, the Los Angeles Tourism & Convention Board told the world that everyone is welcome here. In an ideal world, we wouldn't need to evolve and continue the campaign. But over the next year, the number of countries on the travel ban grew, DACA turned to deportation, and Los Angeles once again stepped forward to lead the fight for diversity, decency and acceptance. Shot across greater Los Angeles, with over 100 real Angelenos, the new #EveryoneIsWelcome campaign champions what makes our city so different and why different will always be welcome here.